Forever 21 Is the New Zara - and This Campaign Is Proof

When we first laid eyes on Forever 21's new Fall ads, we felt as if we were browsing through Zara's site. Though the campaign is in black and white, the luxe, elevated texture of the knitted mock-neck sweaters, ribbed dresses, and tailored coats comes through - and it's making us want to shop right now.

Forever 21's new aim is to help you style your clothing to show off your own unique style. Whether that means wearing an unexpected bralette with a crisp Autumn-appropriate jacket or rocking a pair of lace-up boots with your T-shirt dress, we think you'll be on board once you take inspiration from the looks below.

Read on to see up-and-coming models Alana Zimmer, Baylee and Kelsey Soles, and Yuri Pleskun show off F21's Fall essentials, and gear up for the moment you can finally shop them all on Sept. 11.


Photo Shoot & Fashion Show Tips

"As a photographer assisting or shooting, I have seen colorful nails ruin a photo or cause the photographer to avoid a shot all together because the model had fingernail polish that just threw everything off. Yes photoshop could probably correct the problem, but...you don't want to rely on that. Natural is always better unless your nail color is a planned part of the shoot/concept."

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